Brand mentions are the future of backlinks

Introduction Forget the outdated tactics – brand mentions are the new secret weapon in your SEO…

Demystifying the data: The impact of social media analytics on business success

In today’s digital age, where social media plays a pivotal role in connecting with consumers, simply…

The gimmick game of brands you need to know about

Gimmick marketing has been an age old practice of brands to create a buzz in the…