Modern purchase trends have changed significantly over the years. If we see modern customers, they preferably…
Tag: brand identity
How Brand Identity Transforms Your Brand
Brand identity is one of those concepts that gets bandied around a lot, and sometimes wrongly.…
Tata Sky rebrands itself as Tata Play
Tata Sky rebrands itself as “TATA PLAY”. It is now not only limited to provide door…
Burger King’s New Logo
As so many brands are giving themselves a transformation, Burger King is also not behind in…
Marketing with Brand Purpose
TAKEAWAYS: What is the brand purpose? How does it help your brand? Here is the highlight!…
XIAOMI Rebuilding its New Brand Identity
HIGHLIGHTS * The designing process started in 2017 * World-renowned designer Kenya Hara is supervising the…
Comprehensive Guide to Brand Identity & Persona
Table of Contents Introduction to Brand Identity Significance of Brand Identity Steps to Cultivating a Resilient…