Marketing for Small Business

No business is small enough to not have a branding and marketing strategy. You often must…

Amazon and Flipkart (Case Study)

Which is the leading online retailer in India? Is it Amazon or Flipkart? Amazon is multinational…

3 Alternative Marketing to Gain Loyal Customers

  Alternative marketing is activities that are not advertisements but leave an impression. At this point,…

Factors Affecting Consumer Behaviour

WHAT IS CONSUMER BEHAVIOUR? Consumer behaviour refers to the buyer’s decision-making process. It involves the study…