WHAT IS CONSUMER BEHAVIOUR? Consumer behaviour refers to the buyer’s decision-making process. It involves the study…
Author: TMM Bureau
NEERAJ CHOPRA – The New Brand Face
Neeraj Chopra is the second Indian athlete to win Olympic gold in individual events. Haryanvi track…
Facebook outage loss of $160 million
“Sorry for the disruption, I know how much you depend on our services to stay connected…
World Brand Summit 2021 by Brand Equity
ETBrandEquity organized its 3rd online World Brand Summit on 30th September 2021. The summit was for…
LIFESTYLE MARKETING & Marlboro Man
What is your favourite brand? And why is it your favourite brand? If you have a…