In 2003, Jeff Bezos, the visionary founder of Amazon, acquired The Washington Post, setting the stage…
Author: TMM Bureau
Air India’s Maharaja Mascot: What’s Next?
The iconic Maharaja mascot has been synonymous with Air India since 1946, symbolizing the airline’s warm…
Flipkart’s Extraordinary Marketing Skills Proves That They Are Here To Stay
Advertisement billboards are a regular sight on city streets, but what actually distinguishes them is how…
Moment Marketing: Seizing Opportunities to Drive Engagement
In today’s fast-paced digital landscape, marketers are constantly seeking new ways to capture the attention of…
PVR-INOX Hit It Out Of The Park With Its Marketing Campaign
Many emotions are used in advertising and branded material to engage customers. One of them is…
Nescafe and Moment Marketing at Their Finest
In the bustling city of Mumbai, where the monsoons bring heavy rains and an air of…
Jawan: The Marketing Perspective
Jawan is an upcoming Indian Hindi-language spy film written and directed by Atlee, produced by Shah…
Threads is the new Twitter?
Threads, which is now Twitter’s competitor, was launched by Mark Zuckerberg. Now, this has caused tension…
Boost Your Brand with Effective Designs: Importance & Impact
In today’s fiercely competitive market, where consumers are incessantly bombarded with an overflow of information, the…
Zomato’s Kachra Campaign: Environmental Messaging or Casteism?
Zomato is known for its marketing gimmicks which has often created buzz and had a positive…
Video Marketing Strategies: Insights and Best Practices for Effective Video Creation and Promotion
In today’s digital era of marketing, video marketing has become an essential and powerful tool for…
India: The New Manufacturing Hub for OEM Companies Globally
As the technology and software content in vehicles is increasing at an exponential rate, India has…
Unleashing IPL 2023: Sports Marketing in the AI Age
IPL and Sports Marketing The Indian Premier League (IPL) is an esteemed professional Twenty20 cricket league…