Demystifying the data: The impact of social media analytics on business success

In today’s digital age, where social media plays a pivotal role in connecting with consumers, simply…

“2024 influеncеr markеting trеnds: Friеnds and fun in thе world of brands”

In thе vast and еvеrеvolving landscapе of social mеdia, influеncеrs and brands arе not just acquaintancеs;…

The great marketing of Pringles

The Indian readymade snacks food market is highly competitive with a lot many brands trying to…

Ishaan Khatter is the face of Lenskart’s new collection.

Lenskart is a well known brand to most Individuals in India not only for its great…

Influencer Marketing: Unleash Higher ROI & Engagement

The Influence of Influencers In the current epoch of digitization, influencer marketing has arisen as an…

Influencer Marketing Trends in 2022

Year 2021 saw the transformation in the marketing trends all over the globe. As the pandemic…

5 Insightful Influencer Marketing Trends

Influencer marketing is a hybrid form of brand ambassador marketing. Influencer marketing has its own criteria…

Factors Affecting Consumer Behaviour

WHAT IS CONSUMER BEHAVIOUR? Consumer behaviour refers to the buyer’s decision-making process. It involves the study…