The new Covid-19 variant “Omicron” has already raised eyebrows across the globe. Many countries have re…
Author: TMM Bureau
Marketing with Brand Purpose
TAKEAWAYS: What is the brand purpose? How does it help your brand? Here is the highlight!…
Taken Down Advertisements in India
Fabrics of India and Tanishq took down their ads in India. As a business owner, you…
5 Must have features on your Website
Is your business at risk of being left behind? It is an era of increasing competition…
Ad spend on Mobile
DIGITAL ADVERTISING THROUGH MOBILE As a digital advertiser, you should know that 80% of the world’s…
XIAOMI Rebuilding its New Brand Identity
HIGHLIGHTS * The designing process started in 2017 * World-renowned designer Kenya Hara is supervising the…
Amazon and Flipkart (Case Study)
Which is the leading online retailer in India? Is it Amazon or Flipkart? Amazon is multinational…
3 Alternative Marketing to Gain Loyal Customers
Alternative marketing is activities that are not advertisements but leave an impression. At this point,…
Food Tech Marketing Trends
(Food tech market has expanded in the last decade. In today’s fast life it is convenient…
Comprehensive Guide to Brand Identity & Persona
Introduction to Brand Identity Brand identity encompasses the tangible aspects of a brand, such as its…
NEERAJ CHOPRA – The New Brand Face
Neeraj Chopra is the second Indian athlete to win Olympic gold in individual events. Haryanvi track…
Facebook outage loss of $160 million
“Sorry for the disruption, I know how much you depend on our services to stay connected…
World Brand Summit 2021 by Brand Equity
ETBrandEquity organized its 3rd online World Brand Summit on 30th September 2021. The summit was for…